We are your metaverse marketing partner
Metabrands works with a collective of curated partners across technical and production resources.
This structure enables Metabrands to offer a
broad range of services across technologies, with the ability to tap into flexible resources and
precise expertise
among production companies and developers, based on
each project’s unique requirements.
We have experience across a wide variety of industries
- Apparel, Accessories, Footwear
- Automotive
- Business-to-Business
- CPG/Food & Beverage/HBA
- Electronics/Tech
- Entertainment/Media
- Gifts, Stationery, Home
- Non-Profits
- Publishing
- QSRs
- Retail
- Saas
- Toys, Games & Sporting Goods
- Travel & Hospitality
- Video Games/Apps
How Metabrands Began
Metabrands launched in 2021 as an extension of TK Brand Group LLC, a marketing agency specializing in brand partnerships, product licensing, and influencer campaigns, founded by Tamra Knepfer in 2010.
With 30+ years of experience managing a broad range of brands – from Disney’s Winnie the Pooh to Fifty Shades of Grey – Tamra’s unparalleled experience and network of connections across a variety of industries fueled TK Brand Group’s growth over the past decade.
Tamra saw firsthand the rapid growth of the metaverse, the extraordinary marketing opportunities it offered, and the need for a central, specialized resource to assist brands and agencies in the highly fragmented and rapidly evolving space.
Thus,
Metabrands was born.
Tamra Knepfer
Founder and President, Metabrands
Tamra's entrepreneurial success started in 2010 when she formed TK Brand Group, the parent company of Metabrands. TK Brand Group’s extensive list of clients has included American Greetings, Comcast, Microsoft/Nokia, NBCUniversal, Disney, Sony, WaveXR, and numerous influencers.
Working with WaveXR, TK Brand Group helped usher brands into the metaverse with breakthrough virtual product integrations and marketing partnerships with ASICs, Crocs, HyperX, People Magazine, St. Jude’s Children’s Hospital, Timex, and more.
Tamra’s career began at The Walt Disney Company, where she managed marketing and licensing programs for Disney Consumer Products. Following Disney, Tamra held various senior-level roles with other major brands including Sesame Workshop, American Greetings, Rodale, Chorion Silver Lining, Iconix Brand Group/Peanuts Worldwide, and Branded Entertainment Network (BEN), a celebrity licensing and brand integration agency, privately-owned by Bill Gates.
Knepfer earned a B.A. degree with a double major in Economics and English and a minor in Communications and Media Studies from Tufts University, and an M.B.A. degree with a double major in Marketing and Management of Organizations from Columbia Business School.
Our Experience Includes:
Tik Tok
Amazon
American Greetings
Hallmark
Salesforce
Target
Walmart
Chanel
Hasbro
Mattel
Spin Master
Funko
Disney
Sony
Comcast
NBC Universal
Microsoft
Unilever
P&G
Let's Get Started
Contact us below or email info@metabrands.pro
We will promptly reply to your inquiry.
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